Home NEWS Madonna's daughter Lourdes introduced as the brand new face of Marc Jacobs

Madonna’s daughter Lourdes introduced as the brand new face of Marc Jacobs

- Advertisement -

Written by Leah Dolan, CNN

Lourdes “Lola” Leon, daughter of pop icon Madonna, is the brand new face for The Marc Jacobs’ Spring 2021 marketing campaign.

The American label introduced the alliance yesterday with the discharge of a handful of vibrant photographs from the accent assortment shoot. In it, Leon is a maximalist’s dream — kitted out in clashing florals, knee-high multi-colored socks and an acerbic lime inexperienced tote bag. The images are a re-imagining of Marc Jacobs’ earlier, extra playful campaigns typical of the ’90s.
10158_12 001

10158_12 001 Credit score: Brianna Capozzi/Marc Jacobs

In line with a short assertion from the model, the shoot was impressed by “eclecticism and an individualized method to non-public fashion.”

Leon’s personal fashion is equally loud and fanciful, although the 24-year-old singer and mannequin maintains a fairly low profile, having solely simply created a public Instagram account this January.

Elaborating on the choice to faucet Leon for the marketing campaign, the assertion additionally nodded to a “long-storied historical past” between Madonna and Marc Jacobs.

Madonna has been a longtime muse and good friend of Marc Jacobs’. In an interview with Vogue in 2008, Jacobs, then-creative director of Louis Vuitton, referred to as the Queen of Pop the “final performer”. She starred in two Louis Vuitton campaigns below his lead and wore Jacobs’ eponymous label on the duvet of Harper’s Bazaar US in 2016.

Mandatory Credit: Photo by Matt Baron/Shutterstock (5895627cr)
Lourdes Maria Ciccone Leon and Madonna
Alexander Wang show, New York Fashion Week, USA - 10 Sep 2016

Obligatory Credit score: Photograph by Matt Baron/Shutterstock (5895627cr)
Lourdes Maria Ciccone Leon and Madonna
Alexander Wang present, New York Style Week, USA – 10 Sep 2016 Credit score: Matt Baron/Shutterstock

Marc Jacobs’ new Spring 2021 assortment is not Leon’s first foray into trend. In 2019, she made her debut in a set video for Miu Miu’s spring vary. Since then, she’s appeared in quite a lot of high-end streetwear collaborations, together with Jean-Paul Gaultier x Supreme and Parade x Juicy Couture. This January, Leon co-directed and starred in a marketing campaign video for a Stella McCartney x Adidas capsule assortment.

10168_23 001

10168_23 001 Credit score: Brianna Capozzi/Marc Jacobs

The choice to solid Leon marks one other step within the model’s makes an attempt to succeed in a youthful market. In September 2020, to advertise the launch of the brand new Marc Jacobs teen vary, Heaven, the label went stay on Instagram from a poster peppered adolescent bedroom stuffed with younger influencers like Eileen Kelly, Lilah Summer time and rising Japanese YouTuber Kemio.

- Advertisement -
- Advertisement -

Stay Connected

16,985FansLike
2,458FollowersFollow
61,453SubscribersSubscribe

Must Read

‘Nearly unsurvivable’: Meghan Markle breaks silence on psychological well being battle

NOTE: This text could also be triggering for some readers. Please learn at your personal discretion.In a candid interview with Oprah Winfrey, Meghan Markle...
- Advertisement -

Critics Alternative Awards 2021: See the total checklist of winners

See beneath for a full checklist of nominees with the winners indicated in daring."Ma Rainey's Black Backside" "Mank""Minari" "Information of the World" "Nomadland" --...

Chinese language magnificence app Meitu purchased $40 million value of cryptocurrency

Following in the footsteps of Tesla, Chinese language app maker Meitu has joined the ranks of cryptocurrency funding. Within the early 2010s, Meitu reached such...

Xiaomi Mi 10S formally arriving on March 10

Xiaomi has been rumored to launch a brand new Mi 10 cellphone, regardless of the Mi 11 lineup, and the rumors seem like true....

Related News

‘Nearly unsurvivable’: Meghan Markle breaks silence on psychological well being battle

NOTE: This text could also be triggering for some readers. Please learn at your personal discretion.In a candid interview with Oprah Winfrey, Meghan Markle...

Critics Alternative Awards 2021: See the total checklist of winners

See beneath for a full checklist of nominees with the winners indicated in daring."Ma Rainey's Black Backside" "Mank""Minari" "Information of the World" "Nomadland" --...

Chinese language magnificence app Meitu purchased $40 million value of cryptocurrency

Following in the footsteps of Tesla, Chinese language app maker Meitu has joined the ranks of cryptocurrency funding. Within the early 2010s, Meitu reached such...

Xiaomi Mi 10S formally arriving on March 10

Xiaomi has been rumored to launch a brand new Mi 10 cellphone, regardless of the Mi 11 lineup, and the rumors seem like true....

Rejoice St. Patrick’s Day 2021 on-line with Jameson

The brand new yr is properly underway, and you understand what meaning—St. Patrick’s Day is correct across the nook as soon as once more! Whereas...
- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here